Pacific Northewest Chapter/Medical Library Association (PNC/MLA) October 9-12, 2010

Registration for the 2010 Pacific Northwest Chapter/Medical Library Association (PNC/MLA), October 9-12, 2010, goes up $50 next Friday, September 25. Sign up now (http://depts.washington.edu/pncmla/pncmla2010/) to enjoy early registration rates and ensure a place in one of the many continuing education workshops!
More information on continuing education sessions at http://depts.washington.edu/pncmla/pncmla2010/ce.shtml and below. Registration numbers for CE classes will be assessed on Sept. 17th. If minimum numbers are not met, some of these classes may have to be canceled. Sign up now!

More information on the entire program at http://depts.washington.edu/pncmla/pncmla2010/program.shtml .

Continuing Education Sessions: PNC/MLA 2010 Saturday, October 9, 2010 12:30pm - 4:30pm Creating Effective Presentations
Instructor: Anna Johnson ~~ Mt Hood Community College
Cost: $70 | $90 non-PNC member
Many librarians facilitate trainings and teach classes, but few of us are formally trained to deliver information effectively in front of an audience. Feeling under-skilled as a public speaker can make librarians dread giving a talk, and feeling pressure to teach everything important in a single session can make us bombard students with too much information. Participants in this lively, hands-on class will learn how to go beyond slide software to better engage and educate an audience both during a library instruction session and after the session ends. The first half of the class will focus on public speaking skills and audience engagement strategies, with an emphasis on the structure and timing of spoken presentations. Participants will be encouraged (but not compelled) to practice these new techniques in front of the group. After a short break, the class will resume with a crash course in document design principles and processes for creating content-rich instructional materials. Participants will be seated at individual computers and will be given time to practice these document design principles by editing a template file provided by the facilitator. Upon completing this class, participants will be prepared to improve their library instruction sessions by always developing their presentations in two parts: an engaging in-class lesson and a well-designed, web-accessible document for students to learn from later.

Saturday, October 9, 2010
1:00pm - 5:00pm
Managing Information Overload
Instructor: William Jones ~~ University of Washington
Cost: $70 | $90 non-PNC member
Information scattered and disorganized can overwhelm. The same information organized can be a thing of utility and even beauty. How then do we manage "information overload"? We ignore or eliminate information at our peril. Better is an approach that seeks to organize our information and our interactions with this information in accordance with the roles we mean to fulfill in our lives and the goals we wish to achieve. This is the point of personal information management or PIM. In this course, you will learn about PIM and how it can be applied in your life. The course will include a hands-on segment during which you will identify and refine a personal unifying taxonomy (PUT). Your PUT provides a basis for "placing" and organizing the information you need to lead the live the life you want to live.
Bio: William Jones is a Research Associate Professor in the Information School at the University of Washington where he manages the Keeping Found Things Found group (kftf.ischool.washington.edu<http://kftf.ischool.washington.edu/>). He has published in the areas of personal information management (PIM), human-computer interaction, information retrieval and cognitive psychology. Prof. Jones wrote the book "Keeping Found Things Found: The Study and Practice of Personal Information Management" and also edited the book "Personal Information Management" (with co-editor Jaime Teevan). Prof. Jones received his doctorate from Carnegie-Mellon University for research into human memory.

Sunday, October 10, 2010
8:00am - 5:00pm
Online Consumer Health and Consumer-Driven Healthcare Lisa Gualtieri ~~ Tufts School of Medicine
Cost: $140 | $160 non-PNC member
How are people using the Internet to support their health information needs? What are their objectives, triggers? How does their level of health literacy affect what they get out of it and their degree of success? What is the role of physicians and nurses? There's a growing chasm between healthcare professionals and consumers concerning the large role of the Internet in consumers' use of the healthcare system and their decision making about their healthcare. What can librarians do to help consumers obtain and manage the information they need for their healthcare? And how can librarians help bridge the chasm between healthcare professionals and e-Patients? What are the methodologies used & skills required to design a health web site for consumers, based on a consumer-driven process?

Sunday, October 10, 2010
8:00am - 11:00am
Third-Party PubMed Tools
Instructor: Alison Aldrich ~~ NN/LM PNR
Cost: $60 | $80 non-PNC member
The freely available PubMed API (application programming interface) makes it possible for programmers from outside of the National Library of Medicine to develop alternatives to PubMed.gov<http://pubmed.gov/> for searching NLM's vast database of biomedical journal literature citations. This three-hour workshop will introduce several popular and free third-party PubMed tools, comparing and contrasting them with the PubMed.gov<http://pubmed.gov/> interface. Through case studies, group exercises and hands-on practice, participants will become familiar with the strengths and limitations of search tools such as HubMed, PubGet, Novoseek, and Quertle. This workshop is intended for intermediate and advanced PubMed searchers.
Objectives: Participants will be able to
*

Use and teach others about the latest updates to PubMed.gov<http://pubmed.gov/>
*       Name and develop appropriate search strategies for at least three third-party PubMed tools
*       Identify situations in which searching with a third-party tool would be beneficial
*       Stay current with new developments related to third-party PubMed tools

Sunday, October 10, 2010
12:30pm - 2:30pm
Services for Mobile Users: Introduction
Instructors: Kim Griggs (web page), Laurie Bridges (web page) and Hannah Rempel (web page) ~~ Oregon State University
Cost: $35 | $55 non-PNC member
In this presentation the Oregon State University MobileLib team will discuss why OSU Libraries chose to spend time and resources developing a mobile site. The team will review the current status of mobile statistics and demographics information, take a look at examples of mobile sites, compare options for mobile catalogs, discuss what is currently hot in mobile library sites, and cover best practices for creating your own user-friendly mobile library site. This presentation is intended for librarians just beginning the process of mobilizing their Web site and will provide you with the tools to make a strong argument to your library management about the importance of having a mobile Web site.

Sunday, October 10, 2010
3:00pm - 5:00pm
Services for Mobile Users: Coding
Instructors: Kim Griggs (web page), Laurie Bridges (web page) and Hannah Rempel (web page) ~~ Oregon State University
Cost: $35 | $55 non-PNC member
In this class Oregon State University Libraries' programmer will cover the basics of building standards-compliant web sites for mobile devices. Expand your skills by learning about mobile markup languages and design recommendations, mobile testing and usability issues, content adaptation tips and tools, and best practices for mobile web development. This practical course includes information on developing a mobile strategy, code examples and audience participation. For web developers or programmers familiar with XHTML, CSS, and JavaScript.